Search Engine Marketing

PAY TO WIN.
THEN KEEP WINNING.

Google Ads campaigns engineered for maximum return. We don't just run ads — we build revenue machines that consistently deliver 5–8× return on every dollar you invest.

Top 3
Map Pack Results Achieved
+180%
Avg. Local Traffic Growth
100+
Local Businesses Ranked
4.8★
Avg. Client GBP Rating
Melbourne cityscape

Every click is an opportunity. We make sure yours count.

What We Do

FULL-SERVICE
PAID SEARCH.

Google Search Ads

Appear at the top of Google the moment your ideal customer searches. We write high-converting ad copy and structure campaigns for maximum Quality Score and minimum cost.

Google Display & Remarketing

Stay top-of-mind with highly targeted display and retargeting campaigns that bring back visitors who didn't convert the first time.

Shopping & Performance Max

Product-level Google Shopping campaigns and Performance Max strategies that put your inventory in front of buyers with high purchase intent.

Landing Page Optimisation

A great ad means nothing without a great landing page. We design and optimise high-converting pages matched to every campaign and keyword group.

Bid & Budget Management

Daily bid adjustments, negative keyword pruning, and smart budget allocation to squeeze the highest possible ROI from every dollar of ad spend.

Conversion Tracking & Reporting

Full GA4 and Google Ads conversion tracking setup with monthly reports showing ROAS, CPA, revenue attributed, and campaign-level performance.

Our SEM Process

HOW WE
TURN CLICKS
INTO CASH.

A structured five-stage process that eliminates wasted spend and compounds performance month after month.

Local business marketing
01

Account Audit & Strategy

We audit your existing campaigns (or start from scratch) to identify waste, missed opportunities, and the fastest path to profitable growth.

02

Keyword & Audience Research

Deep keyword research, competitor ad analysis, and audience segmentation to build a targeting strategy that reaches buyers — not browsers.

03

Campaign Build & Launch

Structured campaign architecture, compelling ad copy (3–5 variants per ad group), audience lists, bid strategies, and conversion tracking — all before we go live.

04

Optimise & Scale

Weekly optimisation cycles: search term reviews, bid adjustments, ad rotation testing, and Quality Score improvements. We scale what works, cut what doesn't.

05

Report, Refine, Repeat

Monthly performance reports covering spend, impressions, clicks, conversions, CPA, and ROAS — tied directly back to your revenue goals.

Ready to stop guessing and start growing?

Get a Free SEO Audit

We typically recommend a minimum of $3,000/month in ad spend plus management fees. Below this level, there isn't enough data to optimise effectively.

Paid search is one of the fastest digital channels. You can expect initial data and early conversions within the first 2–4 weeks. Meaningful optimisation takes 60–90 days.

It depends on your margins and goals. We typically target a minimum 3–4× ROAS as a baseline, with top-performing campaigns reaching 6–10×.

Yes — for clients where it makes strategic sense, we manage Microsoft Advertising campaigns alongside Google Ads for additional reach and lower competition CPCs.

Monthly reports covering all key SEM metrics: impressions, CTR, CPC, conversions, CPA, ROAS, and ad spend breakdown by campaign and ad group.

Client Testimonials

DON'T TAKE OUR
WORD FOR IT.

Real feedback from Melbourne businesses we've helped grow online.

Website Designs Agency has been an invaluable partner to our consulting firm. Their web design and development services have significantly enhanced our online presence and brand reputation.

Adil R
Cenreeq Consulting

Faheem did a great job with my website. He created exactly what I was after, with all the functionality I requested, at a great price. Completely satisfied.

Bill von Hippel
Research with Impact

Website Designs Agency did an amazing job on my website, logo, and business cards. They were easy to work with and delivered everything on time. Highly recommend.

AL Gore
New Star Concrete
01 / 03
Get Started

LET'S BUILD YOUR
MELBOURNE WEBSITE.

Tell us what you need. We'll give you a free quote within 1 business day.

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Step 1 — Select Service

What do you need?

READY FOR A WEBSITE THAT WORKS?